Whoops!

They had no sense of the significance of what was there — there was no tradition.  We didn’t do a good job preparing them.
Even if we had done a good job of preparing them, businessmen are more like engineers than like scientists.  They [businessmen] want to do more than understand.  At some point with new phenomena, you [scientists] have to spend some time understanding it, not just worrying about what are we [businessmen] going to do with it.
—    Alan C. Kay
[This was Kay’s explanation for why Xerox failed to dominate the personal computer market even though the Xerox Palo Alto Research Center (PARC) had a windows based, mouse-driven PC and demonstrated it to Steve Jobs and Jeff Raskin (from Apple Computer, Inc) several years before Apple came out with the Mac.    —    kmab]
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